Joshua W. Turner is the epitome of a hard-working, dedicated musician. After discovering his passion for music at 15, he got accepted to the prestigious Berklee College of Music. After two years of study he made the jump to the west coast and Musicians Institute, catching the eye of prominent industry types and eventually being offered a multi-year contract. However, Joshua chose to go in another direction, one that allows him to maintain his creative independence and instead invest his talent in the new music industry landscape with sync licensing, teaching online courses and more. Hear all about his inspiring and empowering music career journey and how he’s able to support himself and his family while staying open to new and exciting opportunities.
Zac Harding is a self-professed “engineer rat”, starting from the world-renowned studio once owned by Bruce Swedien in Minneapolis, working with the Replacements and Prince(!!) and making the move to Los Angeles. In fact, his engineer experience helped him land the Director of Marketing position at Songtradr (more on that in the interview!) Zac talks about his transition from the recording studio to marketing, the licensing resources and financial opportunities that Songtradr offers to artists, why this is the best time to be an independent musician, why it’s so important to make goals for your music career, and what tools and innovations are available to artists to succeed.
Diana LaPointe, Senior Director, Music Licensing at Sony Music Entertainment, knows a thing or two about content. She’s watched the explosive growth of content platforms like Netflix, Amazon, and Hulu from the front row, and how the need for music (and music licensing) has transformed the music industry landscape into a growth area. Diana shares her journey from Berklee School of Music to her music industry careers at Warner Music and Sony Music Entertainment, why this is an exciting time to work in the industry, and how she manages the constant demand for music with Sony’s incredible catalog of artists, both established and emerging.