Ep. 28: Make a Goal with Zac Harding

songtradr.com

Zac Harding is a self-professed “engineer rat”, starting from the world-renowned studio once owned by Bruce Swedien in Minneapolis, working with the Replacements and Prince(!!) and making the move to Los Angeles. In fact, his engineer experience helped him land the Director of Marketing position at Songtradr (more on that in the interview!) Zac talks about his transition from the recording studio to marketing, the licensing resources and financial opportunities that Songtradr offers to artists, why this is the best time to be an independent musician, why it’s so important to make goals and what tools and innovations are available to artists to succeed.

Ep. 24: Music Licensing as a Growth Area with Diana LaPointe

sonymusic.com

Diana LaPointe, Senior Director, Music Licensing at Sony Music Entertainment, knows a thing or two about content. She’s watched the explosive growth of content platforms like Netflix, Amazon, and Hulu from the front row, and how the need for music (and music licensing) has transformed the music industry landscape into a growth area. Diana shares her journey from Berklee School of Music to her careers at Warner Music and Sony Music Entertainment, why this is an exciting time to work in the industry, and how she manages the constant demand for music with Sony’s incredible catalog of artists, both established and emerging.